That’s Hot! Paris Hilton Brings ICONIC to the UK

On Monday 3 August, fresh from her headline DJ appearance at Brighton Pride, Paris Hilton hosted an exclusive rooftop celebration at Florattica London to mark the launch of her ICONIC Eau de Parfum in the UK market. 

The event welcomed 200 guests from across the UK's celebrity, media and influencer community for an evening featuring a personal appearance from Paris, a DJ set by nightlife icon Jodie Harsh, and an immersive experience with fragrance-inspired cocktails and sorbets that brought the scent story to life.

ICONIC Eau de Parfum is a tribute to Paris Hilton's enduring legacy, a luminous blend of succulent fruits and radiant florals, balanced with the warmth of sandalwood and amber. Confident, timeless and unapologetically glamorous, the fragrance captures the essence of an icon.

A fantastic evening celebrating another milestone for the Paris Hilton Fragrances brand with her 30th fragrance.

ICONIC is now available exclusively at theperfumeshop.com