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Writer's picturePhoenix Beauty

Florence by mills café takeover


Two sittings of 1-2-1 influencer and press appointments were held in celebration of the new skincare innovation, heroing key product ingredients and making special focus on the caffeine ingredients.


Brunch was followed by a latte arts masterclass and a chance to explore the new products in a highly instagrammable and fun setting – for the full brand experience.


Each attendee was gifted the new skincare products and press release – all inside a super cute florence by mills cross body pouch – the perfect accessory for the journey home!



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